We strive to follow Mahatma Gandhiji's Customers' Service Vision:
A customer is the most important person in any business
A customer is not dependent on us … we are dependent on him
A customer is not an interruption of our work … he is the purpose of it.
A customer does us a favour when he calls… we are not doing him a favour by serving him
A customer is a vital part of our business… not an outsider
A customer is not a cold statistic… he is a flesh-and-blood human being with feelings and emotions like our own.
A customer is not someone to argue with… but to help
A customer is a person who brings us his needs and it is our job to fill those needs.
A customer is deserving of the most courteous and attentive treatment we can give him.
A customer is a person who makes it possible for us to earn our salary
A customer is the life-blood of our business
- Mahatma Gandhi